Technical SEO,where rankings start.
Speed, crawlability, indexing and structured data, the unglamorous layer every ranking stands on. We fix it first, at the source, and monitor it continuously, because content built on a broken site is money down the drain.
- ✓ Hands-on fixes, not a PDF of recommendations
- ✓ Lighthouse SEO 100/100 on sites we ship
- ✓ Migrations without losing rankings
- ✓ Month-to-month, no lock-in contracts
Three numbersGoogle feels.
Core Web Vitals are how Google scores the experience of your site: how fast the main content loads (LCP), how quickly the page responds to a tap (INP), and whether things jump around while loading (CLS). They are a ranking signal, and they are also why visitors leave before your pitch loads.
Most vitals problems have boring causes: oversized images, blocking scripts, cheap hosting. We diagnose with real visitor data, fix at the source, and keep the numbers on a dashboard you can open any time.
Crawled, measured,fixed at the source.
Every engagement starts with a full crawl of your site, the same way Googlebot sees it, and ends with fixes shipped, not recommended. Three layers, in order.
7 noindexed on purpose, thank-you and filter pages
Crawl and indexation
Google has to find every page that matters and none that do not. Conflicting signals quietly bleed rankings.
Pages with no internal links barely rank. We crawl like Google does and wire every page into the structure.
Search Console coverage checked continuously, because "indexed last month" is not the same as indexed today.
Speed and Core Web Vitals
Core Web Vitals are the three numbers Google uses to score how a page feels: loading, response, stability. We fix all three at the source.
Most slow sites are slow for boring reasons: oversized hero images, blocking scripts, four font families. Boring fixes, big wins.
Lab tests catch regressions; field data is the truth. Speed lands in the same live dashboards as your calls and enquiries.
Structure and schema
Structured data (JSON-LD) tells Google exactly what your pages are, reviews, services, FAQs, products, and earns richer listings.
URLs and internal links organised the way people actually search, so authority flows to the pages that make money.
Redesigns and domain moves are where rankings go to die. Mapped redirects and pre/post crawls keep what you have earned.
The boring work,done brilliantly.
Core Web Vitals remediation
LCP, INP and CLS diagnosed and fixed at the source, code, images and hosting, not band-aid plugins.
Crawl and indexation management
Robots, XML sitemaps, canonicals, redirects and index coverage, kept clean continuously, not audited once.
Schema markup
JSON-LD structured data for your business, services, FAQs and reviews, validated against what Google actually shows.
Site architecture and internal links
A structure that matches how Brisbane searches, with internal links that push authority at money pages.
Migrations and redesigns
Full redirect mapping and pre/post crawl comparisons, so a new site never costs you the rankings the old one earned.
Monitoring and alerts
Uptime, speed and index coverage watched around the clock. You hear about problems from us, not from a quiet phone.
Run the testyourself.
Lighthouse mobile audits · August 2026 · reproducible on PageSpeed Insights
The 10-point technicalSEO checklist.
One protocol, one host: https, www or not, every other variant 301s to it.
One accidental Disallow can deindex a category. Check it before anything else.
And nothing that should not, no redirects, no 404s, no noindexed pages in the file.
Search Console → Pages. Discovered-not-indexed on a money page is a fire to put out.
LCP under 2.5s, INP under 200ms, CLS under 0.1, measured on real visitors, not just lab runs.
Headings are the skeleton Google reads first. Broken hierarchies read as broken pages.
Self-referencing on originals, pointed at the source on duplicates, never chained.
Test in Google’s Rich Results tool, invalid schema is ignored at best, penalised at worst.
Every internal hop wastes crawl budget and link authority. Link straight to the final URL.
If no page links to it, Google barely counts it. Every page earns a place in the structure or gets removed.
Asked constantly,answered properly.
Something else on your mind? Ask us on a free 30-minute call. No pitch deck.
Technical SEO is everything that helps search engines find, load, understand and trust your website: crawling and indexing, site speed and Core Web Vitals, mobile experience, site structure, and structured data. It is the foundation layer, content and links built on top of technical problems underperform no matter how good they are.
Let’s get yourbusiness booked out.
30 minutes. No pitch deck. We’ll map your offer, audit your account, and tell you exactly what we’d do, even if you don’t hire us.
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