how do backlinks work
Monday, 24 February 2020 / Published in SEO
We’ve had a lot of questions recently about Backlinks, specifically what they are, how they affect your site and what they do for your SEO. Let’s start with a bit of a primer. To understand Backlinks, you must understand that behind your website is an intricate spiders web of interlacing threads that keep everything held
Monday, 30 December 2019 / Published in SEO
We all know that SEO helps websites appear high in the search rankings and it’s vital for business growth. But, as with everything else in life, there’s a right way and a wrong way of doing search engine optimisation. So, let’s get this out of the way from the get-go, black hat SEO is, and
Tuesday, 17 December 2019 / Published in SEO
Don’t believe the experts who tell you that SEO is an arcane art requiring years of experience and resources that are out of your grasp. Sure, some of the tactics employed by SEO companies do require all of that and more, but it doesn’t mean SEO on a small (or non-existent) budget isn’t possible. There
Should you pause your marketing
Friday, 13 December 2019 / Published in Google Ads, SEO
The holiday season is here and if you’re anything like us your mind is a million miles away as you count down those final days of work. A lot of businesses also take the opportunity to suspend media and print advertising at this time as well. Because at the end of the day, if you
Monday, 09 December 2019 / Published in SEO
Is there anything worse than waiting for a webpage to load? Seconds drag into what seems like hours as you watch that browser cursor spin and spin and spin. You probably wouldn’t be surprised to hear that slow page speeds are one of the highest contributing factors to poor lead conversion and a high bounce
Tuesday, 03 December 2019 / Published in Conversion Optimisation, SEO
So, you’ve had a bumper year of business and your SEO is really starting to take off. You’re ready for the holiday season, your store is stocked and it’s time to make some money. With your business way up the search rankings, there’s a good chance you could experience a holiday shopping influx like never